Levi Strauss Employees Backyard Makeover!
Wednesday, Jan 14, 15 by
As part of its long-standing commitment to community involvement, the Levi’s® brand recognized May 1 as “501® Day,” a day to encourage people everywhere to get involved in their communities by volunteering. “2012 marks a couple of important anniversaries for our company – the 60th anniversary of the Levi Strauss Foundation and the 30th
anniversary of our leadership in the fight against HIV/AIDS. We honored and celebrated those milestones on this year’s Community Day.” said Chip Bergh, CEO of Levi Strauss & Co.
“501® Day” is a global initiative to encourage volunteerism. On that day, the majority of employees from Levi Strauss & Co. headquarters and offices around the world will be volunteering with community organizations. “501® Day” kicks off a month-long Community Day volunteer program where employees work in their local communities while the Levi Strauss Foundation doles out grants to areas in which the company operates. Levi Strauss estimates that their employees volunteered 30,000 hours on more than 165 projects in more than 70 locations from New York to San Francisco to Cambodia.
In New York City, Levi Strauss ® volunteers worked at ICC to brighten up the backyard and rooftop garden by cleaning up after a long winter and planting new flowers, vegetables and herbs.
Volunteers worked side by side with ICC residents for what was a day full of both fun and hard work! The enthusiasm was palpable and being able to look at a job well done at the end of the day seemed to be reward enough for all involved. Now the ICC residents have a beautiful backyard and vegetable/herb garden thanks to the amazing Levi Strauss ® New York team. A special thanks to Danielle Freitas Frederick for coordinating the day!
Thanks to everyone who participated! We hope they will come back next year as they now have a permanent place in the ICC family!